Tuesday, April 22, 2014

Apparently I design for old hookers, too.

Last week I felt great about my projects in school. My teacher from my copywriting class loved all my sketches.
We had to pick a non profit organization, so I chose GirlStart.org. It specializes in taking young girls and giving them the learning opportunities they need to stay focused on male dominated fields like science, technology, engineering and math. I designed 3 sets of posters, with 3 different ideas on how to introduce this organization and get people interested in it. and so I picked one to work with.
Turns out it was the wrong one because we had a sub this week and being a feminist, she shredded the idea that beauty should be intertwined with being smart. "You don't have to be beautiful to be smart." she said. I KNOW that!! The point of my whole idea was to tell girls that so they would study instead of worrying about boys!
Here was one of my final posters I turned in:

I agreed that the left part of the copy should have been smaller to indicate it was separate from the call to action copy on the right, but I didn't agree with anything else. I was told, in addition to it offending feminist, that it was out dated and the use of fonts and colors and pattern was overused.
I just kept thinking what Carlos Casanova said after being eliminated from Season 8 of Project Runway after Michael Kors told him his design looked like it would be great for old ladies waiting for a bus, and from the week before when told his dress looked like it belonged on a prostitute: "So I guess I design for old hookers."
I know I should take my critique and use it to my advantage and make something better out of this... I KNOW THAT!! But I can't not think that I've been in art/design school for 2 damn years now and I feel like I haven't learned or developed a god damn thing. It's like every class is my first class.
I'm never mad at someone who has worked and worked and worked at what they're doing. I get so fucking mad at people with natural talent because I apparently don't have any.
I read this on LifeHack.org :
2. You don’t play to your own strengths.

Instead of focusing on improving what you don’t do well, start paying attention to what you do better than anyone. People will hire or work with you because you’re the best at something. So keep honing your expertise. In today’s world of global business and service on-demand, people can find an expert on all of the other stuff. They want to know what you’re better than anyone else at doing.

I feel like I keep trying it and trying it and trying it and trying it, don't work. Trying it and trying it and trying it, don't work. When the fuck IS it going to work???

I have come up with another idea for this, but I'm sure it won't be any good either.

Now I don't want to give my presentation for my Wednesday class where we have to develop a new branding for a Texas winery. I'm sure that's gonna suck too. And I also can't wait to get my critique back on my Art History project where we had to create our own modern version of a Dutch still life painting and photograph it. I'm sure I totally missed the mark on that one.

I am just feeling so lost right now, but I can't quit because what the fuck else am I going to do??

3 comments:

Anonymous said...

Just because you have some person that subs a class does not mean they know that subject. And everyone has an opinion, just like everyone has an asshole. Some people tend to talk out the wrong hole. I liked the final result - Jeff

Unknown said...

:) thanks for standing up for me, Jeff. This teacher was a sub because she does know this class, in fact she is a teacher I may have for my final portfolio next year. You're right, everyone has opinions, but she is in this field for a reason, so I did take some of her suggestions, others, of course, I chucked away.
Here is what some other people said, too:

Evelyn Trull
Aight girlie. Don't be so down. We gonna go out & have some wine.

Christina Kris Willis Proper
Feminists suck anyway!! I think it looks great!! You do great stuff!! Love ya!!!

Anonymous said...

They call it a critique for a reason. Most often art instructors are more interested in your response to criticism of your art. There is no formula to making good art, but the reasons can make all the difference. An example of poorly thought out design will show in your response to criticism. If your reasons are well thought out and solid, your responses will show it. Your attitude toward the criticism matters too. Good luck. Ray